YouTube is the best platform when it comes to fan engagement. This is simply due to the fact that you can reply to comments. When an artist replies to comments, people can turn from listener into fan very quickly!
TIP 1 - Setup your YouTube profile perfectly
The first step that an artist needs to do is to set up a YouTube profile perfectly. It needs to look very professional because that's the best way to make a first impression on the audience. One of the main goals is to build a brand that will be recognized by the audience.
A Youtube channel from an artist must should contain the following:
A good profile picture and banner
A description of the artist in the “ABOUT” section
Links to all social profiles where the artist is active on
The YouTube videos should contain the following:
Title: “NAME OF ARTIST” - “NAME OF SONG”.
Short description of the song
Links to all social media profiles
TIP 2 - Releasing content on YouTube
Make sure that you upload a video once you are entirely sure that the video and song are done. Quality matters!
Make sure to not upload videos every day as this can hurt your algorithm.
TIP 3 - Interaction with audience/artists
As mentioned in the intro of this blog, this is extremely important and this is why YouTube is a great platform for musicians. On YouTube you are able to talk with your listeners and turn them into fans. Reply to comments, share information about who you are to establish sort of a relationship with your listeners. A strong relationship goes a long way when it comes to growing your fan base.
TIP 4 - Be unique!
There are so many musicians on this planet, so how are you going to stand out?
People don't want a copy of Drake, nor a copy of Tiësto. Be unique! You don't have to re invent the wheel though. If you want to make rap music, make rap music! Just make sure that you find your own unique sound within the specific genre to stand out from the rest.
TIP 5 - Use a reliable promotion company
Using a reliable promotion company is crucial for maintaining a healthy YouTube Algorithm and increasing listeners and fans. At YouGrow we value trust, fast and personal communication and organic results . As a #1 ranked music promotion company on Trustpilot, we pride ourselves in having helped over 25k artists to grow their careers. Click here to start your YouTube campaign today!
