Grow your Spotify playlists with targeted Meta Ads

Spotify Playlist Growth Campaign

Use high-performing video creatives, precise audience targeting and a dedicated campaign manager to scale playlists that keep delivering long-term listens.

Dedicated campaign manager

Work with a Meta Ads specialist to set goals, audiences and creative strategy

High-performing video creatives

Tested assets optimized to capture attention and drive playlist followers.

Ongoing optimization

Continuous monitoring, A/B testing and creative refreshes for steady performance

Boost your algorithm

Drive multiple track listens from your catalog so the algorithm notices your artist more

$500

$500 $900 $1300 $1700 $2100 $2500

Budget Breakdown

Setup fee
$300.00

Agency fee
$800.00

Ad budget
$800.00

Estimated results ? Estimated number of users on facebook and instagram that will click through to your playlist on Spotify.

Up to 1000 playlist followers

With Meta ads you prioritize quality over quantity

  • 1. Setup & Targeting

    We design hand-crafted ad visuals and run targeted campaigns to reach an audience that’s very likely to engage with your playlist and become followers. With over $2M spent on ads, we know how to maximize results at the lowest cost.

  • 2. Conversions & Engagement

    Listeners who click your ad are redirected directly to your playlist, boosting streams, saves and increasing algorithmic growth.

  • 3. Live Tracking & Fan Growth

    Watch your fanbase grow with real-time tracking. Get full transparency on conversions by country, platform, and more.

  • 4. Happy? Extend your campaign!

    Once your initial ad budget is spent, you can extend your campaign by setting your own budget for continued promotion. We’ll keep optimizing your campaign to maximize performance and ROI.

Curious what real results look like? Check out this past campaign!

Take a closer look at one of our recent Meta Ads Spotify promotion campaigns . Our client approached us with a clear goal: to boost their track's visibility and attract new long-term listeners on Spotify. By leveraging our highly optimized Meta Ads strategy, we helped turn that goal into real results.

Your campaign won't be the first success story!

For this campaign, we ran a targeted Meta Ads strategy focused on playlist growth for one of our clients. With a total ad spend of €2,900, the campaign not only drove strong playlist traction but also sparked significant algorithmic momentum — showing how playlist visibility can fuel long-term Spotify growth.

$2,900
Campaign Budget
26K
Total Playlist Streams (10 Songs)
43K
Total Algorithmic Streams

Frequently Asked Questions

Can’t I just run ads myself and save money?

You absolutely can! But with over $2 million spent on ads, we’ve learned how to get the best results at the lowest cost. Factors like pixel optimization and audience targeting can be tricky, and it’s tough to outperform a well-executed campaign. However, if you’re passionate about learning and have time to experiment, give it a shot! And if you manage to beat our results, let us know—you might just land a job at YouGrow helping musicians full-time!

Which countries do you target?

We focus on the following list of Tier 1 and Tier 2 countries.

Austria, Australia, Belgium, Brazil, Canada, Switzerland, Germany, Denmark, Spain, Finland, France, United Kingdom, Ireland, Italy, Japan, Mexico, Netherlands, Norway, New Zealand, Sweden, United States, Argentina, Chile, Colombia, Czech Republic, Estonia, Hong Kong, Iceland, Luxembourg, Latvia, Monaco, Malta, Malaysia, Peru, Poland, Portugal, Singapore, Turkey, Uruguay.

Within that list your ad will naturally start delivering to the countries that give the best results (the cheapest cost per conversion). If you have specific countries in mind, just reach out to your campaign manager, and we can adjust the targeting. Keep in mind that choosing different regions may impact your cost per conversion.

Do I need to provide videos before you start running ads?

You can, but it’s not required. Our experienced video team knows what works best for your style of music. We create multiple video variations and A/B test them to ensure the best possible results.

If you have any questions, feel free to reach out to contact@yougrowpromo.com!